Example of Facebook Literacies gone "wrong" Esurance FB Ladies Commercial
"That's not how it works. That's not how any of this works." Literacy Events and Practices Literacy Practice:The act of taking in and comprehending a literacy Literacy Event:An active reaction due to the literacy comprehension
Barton and Hamilton explain that "literacy events are activities where literacy has a role ... Events are observable episodes which arise from practices and are shaped by them" (23).
Literacy Practice: Reading and comprehending all of the visual literacies of the stop sign (the letters/word, the color, shape, position, etc.). Literacy Event: Actually STOPPING. Or choosing to roll through it :) And hoping there isn't an officer around... 3 Literacies: *Me saying "Sit." to Buddha *Pointing downwards with my hand *Using an authoritative tone of voice Literacy Practice: Buddha understanding that all of these literacies mean to sit down. Literacy Event: Buddha sitting :) Because he's AMAZING and BRILLIANT
Ideological Literacy Different ways that beliefs are communicated...
Szwed's: Text, Context, Function, and Participants
Barton and Hamilton define literacy for us "as a set of social practices" (22). Previously, Szwed proposed that we consider the roles that literacy play in social life and consider things such as "the contexts for their performance [and] the manner in which they are interpretted and tested [...] by ordinary people in ordinary activities" (4). He argued that just knowning "what language looks like and being able to describe and measure it" isn't enough, "but one must also know what it means to its users and how it is used by them" (Szwed 5).
Ideology
System of beliefs or ideas...
Discourse
Conversation…
Discourse Community
A community of people who identify and communicate over a common interest.
https://www.youtube.com/watch?v=RxhG2OnRfLY
Literacy
Communication and comprehension in some form
Example of Facebook Literacies gone "wrong"
Esurance FB Ladies Commercial
"That's not how it works. That's not how any of this works."
Literacy Events and Practices
Literacy Practice: The act of taking in and comprehending a literacy
Literacy Event: An active reaction due to the literacy comprehension
Barton and Hamilton explain that "literacy events are activities where literacy has a role ... Events are observable episodes which arise from practices and are shaped by them" (23).
Literacy Practice: Reading and comprehending all of the visual literacies of the stop sign (the letters/word, the color, shape, position, etc.).
Literacy Event: Actually STOPPING. Or choosing to roll through it :) And hoping there isn't an officer around...
3 Literacies: *Me saying "Sit." to Buddha *Pointing downwards with my hand *Using an authoritative tone of voice
Literacy Practice: Buddha understanding that all of these literacies mean to sit down.
Literacy Event: Buddha sitting :) Because he's AMAZING and BRILLIANT
DUFF Literacy Event
https://www.youtube.com/watch?v=ZpEzaPetqkk
Literacy Search "Like a Girl" Always Ad:
https://www.youtube.com/watch?v=VhB3l1gCz2E
Artifacts
A physical object (often of some importance to a particular community).
https://www.youtube.com/watch?v=Ou4yoD-9wL8
Ethnography
The study and research of a culture or discourse community.
https://www.youtube.com/watch?v=CLxXyzFhBos
Ideological Literacy
Different ways that beliefs are communicated...
Szwed's: Text, Context, Function, and Participants
Barton and Hamilton define literacy for us "as a set of social practices" (22). Previously, Szwed proposed that we consider the roles that literacy play in social life and consider things such as "the contexts for their performance [and] the manner in which they are interpretted and tested [...] by ordinary people in ordinary activities" (4). He argued that just knowning "what language looks like and being able to describe and measure it" isn't enough, "but one must also know what it means to its users and how it is used by them" (Szwed 5).
The Tudors: Printing Press
https://www.youtube.com/watch?v=INngtUVB3bo
Newsroom: Informed Audience
https://www.youtube.com/watch?v=ZUQJKMngrYo